 Laura
Lowell is a Silicon Valley Marketing Consultant
who founded the 42 Rules™ series out of a desire
to help working professionals share their wisdom
through effective independent book publishing. Prior
to launching Impact Marketing Group, Laura held executive
positions with Hewlett-Packard, Intel and IBM. An
MBA in International Relations from UC Berkeley's
Haas School of Business prepared Laura for positions
in Hong Kong and London. Today, Laura lives in Los
Gatos, California, with her husband and two daughters.
 Mari
Anne Vanella is the founder
and CEO of The Vanella Group, Inc., a Telesales
firm serving the high-tech industry based in the
Silicon Valley. For over 20 years, Mari Anne has
designed and executed outbound calling practices
that outperform traditional methods. She has worked
with companies such as HP, Borland Software, Cisco,
Guidewire Software, Savvion and many others helping
them identify opportunities for their sales organizations.
 Chris
Muccio is an award-winning entrepreneur who
draws upon insightful experiences from his successful
career in Corporate America to guide business leaders
on the most effective strategies to uncover profit
and growth opportunities resulting in rapid and sustainable
improvements within their business. His insight on
Social Networking is highly sought after.
 After
earning his Ph.D. in Applied Mathematics from U.C.
Berkeley in 1990 and working in a number of high
tech companies, Leon
Shirman turned his interest to investment management. He
is now the Managing Partner of Etalon Investments,
a fund that he started in 2002. He lives in
Redwood City, California with his wife and two daughters.
 Mitchell
Levy, CEO, Happy About® is a strategist, educator
and prognosticator helping companies succeed by putting
tools in the hands of corporations and individuals
to allow them to create their own success. He is a
frequent media guest and a popular speaker, lecturing
on business and management issues throughout the U.S.
and around the world. He has started 13 companies/joint
ventures since 1997 and has provided strategic consulting
to over 100 companies.
 Jennifer
L. Jacobson is a communicator specializing in
Public Relations, Brand Identity, and Strategic Sales.
As a Public Relations Professional, Jennifer creates
powerful campaigns that have had her clients featured
on Oprah & Friends, DisneyFamily.com, The Huffington
Post, and The American Marketing Association's Marketing
News. Jennifer's Brand Identity consulting services
have shaped company and product images for LookSmart
Ltd., Merchant Circle, Impact Marketing, MarketCulture,
and The Personal News Network. As a strategic sales
professional, Jennifer has the unique ability to grow
a sales campaign from the ground up and turn cold leads
into clients almost overnight. Jennifer enjoys identifying
and forging relationships with key decision makers
from independent businesses to Fortune 500 companies.
 Donald
P. Mazzella, COO & Editor-in-Chief, Information Strategies,
Inc. runs a newsletter publication business with over
7 million subscribers across healthcare, small business,
industrial sectors, HR, travel and income categories.
Our audience is made up of business leaders, individuals
and professionals. Don is a veteran newsperson
who has been in the small business space as a publisher
and editor for more than 15 years. Don has an MBA,
MA and BA from NYU and has taught at a variety of universities
and colleges. .
 Susan
Guerrero is passionate about teaching and learning.
A K-12 teacher, specialist, staff developer, university
instructor, principal and educational ambassador,
Susan is an advocate for parents, students and
teachers. Susan is the Executive Director of The
Heart of Learning Foundation. She lives in Pleasanton,
California with her son and daughter.
 Lilia
Shirman helps technology companies grow revenue.
She has used her expertise in marketing, alliances
and strategy to help firms including Cisco, HP, BEA,
Compaq, Intervoice and Symantec reach new markets and
buyers and become more relevant to customers. Lilia
consults, writes and serves on two corporate advisory
boards.
 Susan
Stamm believes that relationships are
the key ingredient to happiness and business success,
personally, professionally and globally. As President
of The
TEAM Approach she works to help people play nicer
together at work and to help leaders develop the relationship
skills that drive success and employee engagement.
 David
Coleman is the Co-Author of Collaboration 2.0 (Happy
About), the author of the Collaboration
blog and the Managing Director of Collaborative Strategies. He
has 20 years of experience will collaboration technologies, people
issues and critical processes. He works with collaboration technology
vendors on product strategies, business models and demand generation.
He also works with medium to large companies to help them figure
out a successful strategy for collaboration throughout the organization.
 Dr.
Bud Bilanich is Harvard educated but has a no nonsense
approach to his work to goes back to his roots in the
steel country of Western Pennsylvania. His approach
to personal and professional success is a result of
over 35 years of business experience, 10 years of research
and study of successful people and the application
of common sense.
 Trevor
Curwin has been in marketing and communications for
20 years in several industries, including cleantech
and financial services. He specializes in breaking
down complex and fragmented concepts and products,
allowing their market participants to better understand
and make decisions. He’s been focused on the renewable
energy markets for 3 years and he’s passionate about
seeing many more homeowners take advantage of one of
the best ways, in today’s market, of increasing your
home’s value and keeping money in your pocket
 Michael
Griego is president and founder
of MXL Partners, a sales consulting firm providing sales
training and management services. Michael has over
28 years of high-technology sales and management experience
at companies ranging from IBM, XL/Datacomp-StorageTek,
Dataquest/Gartner Group, Zona/Intelliquest, Active
Decisions and Workshare. A popular sales trainer for
companies worldwide and instructor/lecturer and keynote
speaker at CEO summits and leading business schools,
Michael has been an advisor and consultant for numerous
organizations and trained hundreds of teams and salespeople.
He has a BA degree from Occidental College and an MBA
from Stanford University.
 Aimee
Quemuel is an avid animal advocate and founder of Chef
Dog Cody, offering freshly prepared dog food. The “mamma”
of two Golden Retrievers, Cody and CJ, Aimee created
Chef Dog Cody after Cody was diagnosed with an incurable
cancer, hemangiosarcoma. With tumors in his liver,
spleen and heart, Cody was given the grim prognosis
of just a few weeks to live. Aimee was devastated,
but could not let Cody go without a fight. After extensive
research, her first step was to change his diet. Unable
to find freshly prepared, organic food critical to
Cody’s fight against cancer, Aimee started making Cody
a “cancer-fighting” diet along with an arsenal of herbs
and supplements. Cody thrived on his new diet and long
story short, survived 17 months post his diagnosis
— with the tumors in his heart and liver going completely
into remission. His vets were amazed and coined him
a miracle dog. To learn more about Cody’s story, go
to www.chefdogcody.com.
 Craig
Triance received his JD from Loyola Law School
of Los Angeles, California in 1992. From 1995 to 2005
Mr. Triance was the principal in Law Offices of Craig
Triance in San Dimas, California. Mr. Triance's legal
background includes civil and probate litigation, estate
and business planning and real estate issues. In 2005
he co-founded Cambridge Financial Consultants, LLC,
a mortgage company located in El Monte, CA. From 2004
to 2008, he was a member of the Board of Directors
of Rubicon Financial, Inc. a publicly traded financial
holding company. He is also a California Real Estate
broker and auctioneer. He is helping David
Coleman in
his fight to save his house.
 Bonnie
Ross-Parker, A.K.A., America’s Connection Diva, is
an award-winning, multi-dimensional entrepreneur, author
and professional speaker with a background in education,
franchise development, entrepreneurship, community
development, network marketing and publishing. Passionate
about supporting women in business, in August 2002,
Bonnie created a unique marketing program called, The
Joy of Connecting. Expanded nationwide, JOC is a licensed
program for women to develop business by creating stronger
relationships that foster business success. JOC eliminates
frustration and fear normally associated with building
one’s business; participants are invited to share what
they offer with one another in an informal and safe
environment!
 Cindy
Elsberry is CEO/Founder of Bumble Bee Virtual Assistant
Services. She has over twenty years of administrative
experience as well as a Bachelor’s in Business Administration.
Seeking a way to utilize her various skills, she established
Bumble Bee Virtual Assistant Services in 2008. Cindy
marketed her business to success solely through networking
applying the rules from 42 Rules for Effective Connections.
 Ms.
Coates is the President of Blue Silk Consulting. She
is a seasoned executive with an MBA, 20 years experience
in Supply Chain Management, Project Management and
Systems Consulting. Prior to BSC, she was a Senior
Director at SAP, the Supply Chain Practice Leader at
KPMG Peat Marwick and at Answerthink, and a Regional
Manager at Hewlett-Packard. Her philosophy includes
a fully integrated approach to process and enabling
technologies.
 Judith
E. Glaser (www.creatingwe.com) is founder and
CEO of Benchmark Communications, Inc. a pioneering
culture, leadership and brand firm that works with
Fortune 100, 500 and private companies. In 2007 Benchmark
launched the Creating WE Institute (www.creatingweinstitute.com),
a research and consulting partnership that offers
clients opportunities to expand WE-centric thinking
in their organizations. Ms. Glaser, who calls herself
an Organizational Anthropologist, is a sought after
keynote speaker, and a renowned executive coach and
innovation specialist helping leaders rethink strategies,
new products and services, leverage mergers and acquisitions
and create new business models that drive profitability
and growth.
 Rob
Sanders brings a wealth of knowledge and experience
to the world of online marketing. He currently works
with a diverse group of companies providing creative
and technical solutions for online growth including
overseeing their search engine marketing, social networking,
blogs & video.
Prior to moving to San Francisco, Rob was an Interactive
Project Manager chosen to lead multi-million dollar
online initiatives for Ford Motor Company in Detroit,
Michigan. Rob started his online career as a Web Producer
for USA Today Online in 1994 before moving to Philadelphia
to help launch an online media service at The Sports
Network.
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