Products
All the basics - 42 Rules Marketing Toolkit…………………………………$79.95
As featured in the book 42 Rules of Marketing. The following marketing templates have been used by hundreds of professionals to help them improve the effectiveness of their marketing activities. The kit includes the following seven templates:
- Marketing Plan
- Launch Plan
- Target Audience Profile – Consumer and Business
- Message Development
- Message Testing
Positioning and Planning - 42 Rules Marketing Toolkit………………..$129.95
For independent professionals, entrepreneurs and business owners who want to hit a home run with their marketing activities, this toolkit has everything you need to plan, manage and execute a successful marketing campaign. You get everything in the Basic Toolkit, PLUS:
- Positioning Worksheet
- Marketing Calendar
- Competitive Overview Template
- Planning Checklist
Doing it Right - 42 Rules Marketing Toolkit………………………………..$149.95
For anyone who has ever felt like they keep reinventing the wheel - this comprehensive toolkit has templates, checklists and plans for all aspects of your marketing activities. You get everything in the Basic and Intermediate Toolkits, PLUS:
- Integrated Campaign Worksheet
- Press Release Template - Product
- Press Release Template - Customer Win
- Media Coverage Report Template
- Product Datasheet Template
- Website Content Development Worksheet



