Building A Loyal List Of Readers From Kindle Sales

One of the biggest complaints we hear from authors is that there is no way to build relationships with people who buy your e-book from Amazon or Barnes & Noble online.  You can circumvent this issue by offering a free “bonus” available to purchasers who visit a lead capture page on your site.  For example, if you sell the cookbook “Seventy Sassy Southern Recipes” you could offer the bonus “Ten More Sassy Southern Recipes” for people who click the link in your e-book and register on your lead capture page.  Now you have a list of people who want to be notified when your next book is published and you can create a relationship with them!